Smart Handheld Devices

USI's latest research on the Smart Handheld Device (SHD) market has revealed that the market offers impressive growth opportunities for both mobile operators and device providers. The prospects for success are driven not only by the growing number of devices but also by evolving user needs and behaviors to drive more widespread end-to-end mobile solution adoption. USI expects a strong market opportunity in the corporate sector, while consumer sales should also see an increase due to the proliferation of more consumer devices.

“Device providers, mobile network operators, and other service providers who wish to benefit from the next wave of growth should steer clear of the ‘one size fits all approach. To survive in an increasingly aggressive market, rapid change it’s imperative to respond to the needs of consumers and businesses and consistently and consistently target the right user segments," said Marcy Clement, Senior Wireless and Mobility Analyst.

The USI study titled "Australia Smart Handheld Devices Forecast and Analysis 2006-2010 - All the Little Things" examines the SHD market in 2005 and provides a five-year forecast. It also examines the developments, operators' strategies, and offerings in the mobile data market. Future prospects are presented for the wireless and hardware technologies driving the mobile data and SHD market in Australia. This study provides an essential guide for the industry players looking to capitalize on the SHD market opportunities.

Key insights from USI include:

· About 1.2 million SHDs were shipped to Australia in 2005, a 92% increase over the previous year. Converged devices accounted for about 91% of all shipments for the year.

· USI expects the Australian SHD market to grow solidly in the coming years, with approximately 2.7 million units shipped in 2010. Most of the increase will be in convergent instruments, while PDA will continue to decline throughout the forecast. Duration.

· The SHD market will face increased competition and mobile network operators and device providers will struggle for user shares, which is expected to lead to strong market share as well. More needs to be done to promote and promote the features and functions of SHDs and the physical and secondary benefits they provide to the user. Multimodality, strong memory options, and fast processor are some of the attractive features that will convince users to make the right buying decision.

· Equipment manufacturers should focus on partnering not only with wireless carriers but with a wide range of stakeholders, including software developers and even content providers, to bring more robust end-to-end solutions to market Work opportunities should be explored.

· Mobile operators should position themselves as a business solutions provider to take advantage of opportunities in the business sector while offering well-designed voice and data rates.